Celebrity Slim x MAFS Campaign

Celebrity Slim has established itself as a prominent meal replacement brand worldwide, garnering significant recognition, particularly in Australia, Malaysia, and the UK. Their range of highly effective weight loss products, including meal replacement shakes and snacks, has contributed to their popularity. In a notable collaboration in 2021, the brand joined forces with well-known reality TV show stars from "Married at First Sight," including Sarah Jane Roza, Bryce Ruthven and Liss Rawson.

I had the honour of contributing to the launch of this campaign by providing art direction, designing captivating bus wraps, and creating website assets. These products are now readily available through leading online platforms and esteemed retailers such as Coles, Woolworths, and Watsons Malaysia.

Client

Celebrity Slim

Skills

Art Direction, Social Media Graphics, Bus Wrap Design, Website Assets

Year

2021

Publications

dailymail.com, dailymail.com